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Canadian Financial Institutions Thirst for Business Intelligence |
$2,500 |
Authors:
Matt Jarrett, Jamie Sharp
Market Overview
September, 2004 - Doc # FIN1526
Number of Pages: 15
Subscriptions Covered
ts: Canadian Financial
Overview
In this study, Financial Insights examines business intelligence (BI) adoption and buying intention by the Canadian financial services sector. This document provides valuable insight, prediction, and prescription for technology vendors targeting the Canadian financial services market.
According to Matt Jarrett, a Financial Insights senior analyst in the Canadian Financial Advisory Service, "Business intelligence solutions benefit financial institutions by reducing the cycle time required to produce actionable information, standardizing criterion for marketing campaign development, and ensuring that appropriate analytics are developed by business users rather than technology professionals."
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