Author: Jeanne Capachin

Market Overview
November, 2009  -  Doc # FIN220175
Number of Pages: 17
Number of Figures: 11

This Financial Insights report discusses the results of research Financial Insights conducted examining the perceptions of banks and businesses regarding the current state of digital financial services. Corporate treasurers highly value the digital services their banks provide, and banks value the noninterest revenue they can garner from these services. As the financial crisis broke and continues through 2009, businesses have increased the number of banking relationships and have moved deposits away from those institutions that were perceived as weak.

According to Jeanne Capachin, research vice president, Global Banking and Insurance Practices at Financial Insights, "There is a short window of opportunity for banks to prove themselves and try to retain the newfound deposits they gained during the financial crisis. Investing in digital services is one way to increase satisfaction and retention."

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Community Banking, Corporate Treasury Services

North America

Insights: Financial, Banking